Creative Direction, Scenic Design and Video Content
WP&A created a high impact stage experience for intimate venues during Jay Z’s 2012 American Express UNSTAGED performance at South by Southwest.
Process & Planning
WP&A developed a large, hovering X-shaped video screen that added a sense of depth to the smaller venue and created an entirely unique experience.
- Creative Direction: Willo Perron
- Scenic Design: Willo Perron
- Lighting Design: Patrick Dierson
- Video Content: WP&A